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Papers Aren't Going Anywhere

September 01, 2010

Most people who claim to never read newspapers spend more time with them than they know.

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RT
benjamin palmer

(Not So) Annoying Places

August 31, 2010

Smartphones will make every street feel like the diamond district, with each shop blinking and tweeting at you with the latest deal.More

KVO

Keeping Things 'Real Simple'

August 29, 2010

When people start talking about work/life balance, it just makes me want to take a nap.More

JEN

BlogHer10: Marketing Misfire

August 24, 2010

Lessons and insights -- some positive, some not -- from the recent BlogHer10 confab in New York.More

GOLDBERG

The Day the Internet Died

August 22, 2010

Google and Verizon recently did what all crafty drug dealers do. After hooking folks on what they're peddling, they've decided to charge for it.More

LOU

The TV Upfront: Weird, Wondrous

August 22, 2010

In summer's dog days, few things relax the soul like reflecting on a favorite springtime ritual.More

shapiro

The Expanding Pie

August 18, 2010

If managed appropriately, all media types can and should co-exist to enable an expanding, not shrinking, marketing pie.More

avi

Church and State

August 17, 2010

Social media has grown into an irreplaceable marketing strategy, but it must work in concert with your corporate Web site.More

CC

Agency Unions: The View From Ground Zero

August 15, 2010

On March 1, I found myself at WongDoody with a new set of partners, a new roster of accounts, a new building full of employees and, well, a very dry mouth.More

CHECKERIS

The Social Media Imperative

August 11, 2010

It's tempting to presume that consumer mind-sets will reset to pre-recessionary habits.More

Szymczyk

Ready for the Tidal Wave?

August 10, 2010

Those of us on the fringe of emerging media and technology are often faced with the question, "What's next?"More

Take a Walk on the Client Side

August 08, 2010

To push innovative ideas, it helps to remember that marketers and agencies have different priorities.More

conroy

Our World Cup Runneth Over

August 08, 2010

A month after FIFA, it's clear that Hispanic consumption patterns have changed the media game forever.More

DEUTSCH

Ads Should Help Folks Have Fun

August 03, 2010

Fun and happiness, partly because of their scarcity, are hot topics. Today life is hard, in new ways.More

APRIL

Talking Tradigital

August 01, 2010

What excites me most about the future of marketing? That's easy: tradigital.More

BEAU FRASER

What's the Market Price for a Great Idea?

August 01, 2010

You have to applaud Prudential and its agency search consultants.More

jaffe

Sugar and Old Spice

July 27, 2010

It's 2010 and apparently what's new is a 73-year-old deodorant. Old Spice is now the talk of the social media town.More

cummings

Is Search Killing Your Creative?

July 26, 2010

How to keep your story compelling in an SEO-crazed world.More

MATT

An Online Video Ad Survival Kit

July 26, 2010

Web video advertising can be a rough landscape -- and a land of opportunity. Ready to go?More

NEAL

Learning to Speak on the Social Web

July 21, 2010

For brands, it's not just what you say but where and how to say it.More

HOPPER

Your Customers Are Not Stupid

July 20, 2010

Target consumers aren't just ages and demographics. They're not just quantitative surveys and focus group participants.More

BERGER

Maybe the Midlife Crisis Isn't Bogusky's?

July 18, 2010

It's been interesting to watch some of the recent coverage of Alex Bogusky's resignation from MDC Partners.More

BENETT

It's Not Just the Economy, Stupid

July 18, 2010

Why the recession isn't the only thing influencing a consumer's mindfulness.More

GAY GADDIS

An Agency's Secret Weapon

July 13, 2010

Companies are exploring the power of a "Facebook-for-work" style approach to building a culture.More

HARZ

Everyone and Their Mother's a Gamer

July 11, 2010

From boys in the basement to worldwide phenomenon: the evolution of gaming.More

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