SXSW

SXSW: Mad Men Meet Techies

March 14, 2010

Over 11,000 attendees are expected to flock to Austin, Texas, for South by Southwest, drawn by the conference's growing reputation as a sort of Burning Man festival for digital technology. Among the armies of developers, techies and designers are a growing cadre of advertising pros from both the brand and agency sides. They're looking to polish their image with Web tastemakers, find clues to the next hottest piece of tech and recruit digitally savvy talent.

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NCIS

Upfront Posturing Has Early Start

March 14, 2010

The TV networks may be predicting double-digit price hikes, but the buyers aren't biting.

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free range chicken

'Ethical Eating' Goes Mainstream

March 14, 2010

Interest in "ethically produced" food, once a niche preoccupation, has become a mass-market phenomenon.

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COOKING

Toy Pitches Half-Baked?

March 14, 2010

With boys more interested in cooking than ever, why do toy brands still market almost exclusively to girls?

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whoopi

Whoopi: Loud and Proud

March 14, 2010

An unsinkable Whoopi Goldberg on female incontinence.

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JAFFE

Customer Service Is Key Strategy

— Joseph Jaffe

Forget about advertising, forget about new media, forget about social media. The real action is going to be in customer service.

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simpson

Revolution Diary

— Steve Simpson

As I grow older (I am nearly 27), there are days in which the appeal of this revolutionist's life palls.

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